CMI B2B Content Marketing - How to Get a 3% Pay Rake

CMI B2B's research has found that content marketing has become increasingly important in businesses. The median salary for content marketers in the US who work for an employer is $82,738. However, salaries vary depending on experience, with those who have seven years of experience earning $51,190 on average, and those with more than 15 years of experience earning $96,034 on average. To ensure that you are paid what you deserve, CMI advises doing research on what others in your industry and in similar positions earn, and how experience and role affect compensation. If you want a raise, make sure the company is doing well enough to afford it, and that your role has become more critical. It's also a good idea to build a support base before making the ask. Experts say you should get your boss to send a statement about your progress and improvement to your boss. For more information, follow the advice of experts at www.intent.com/researched.org. A 3% pay raise is typical if your role and responsibilities have stayed the same, but if your duties have increased or changed, you might be able to get a raise of 10-20%. Your supervisor probably won't say yes to your request right away, so it's good to have a backup plan in case they say no or not now. If the company can't afford to give you a raise, you could ask for something else like more training or a chance to work on special projects. Tip 1: When asking for a raise, request a percentage increase rather than a specific dollar amount. This will give you more flexibility to negotiate. Tip 2: Come prepared with a counteroffer in case your initial request is rejected. For example, you could suggest adding more paid time off days to your account. Tip 3: Be creative with your consolation prize suggestions. For example, you could ask for a bonus if you achieve a specific goal, permission to bring a pet into the office on certain days, or a standing desk.

(source: https://contentmarketinginstitute.com/articles/content-marketers-get-higher-salary)