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New Methods For Making Money With Facebook Content

Meta is introducing novel methods for making money with content on Facebook, and decreasing the amount creators need for payments. Facebook is running activities over the course of the month to urge people to buy Stars. The firm is testing Stars on Facebook with chosen creators as a restricted trial. Stars are comparable to Bits from Twitch or SuperChats from YouTube, and can be thought of as Facebook's version. Facebook is now reducing the amount of money US-based creators will have to earn in order to get a payout from $100 to $25. The reduced payment threshold is applicable for revenue made from Stars and Facebook Subscriptions. Users have the opportunity to acquire special virtual gifts that are only available until the end of the year. Additionally, Facebook is testing themed gifts from different categories, such as animals, vehicles, fashion, and dance. Meta is experimenting with using Ads on Facebook Reels for particular creators around the world. These tests can involve Overlay ads, which appear as banners at the top of the screen, as well as Post Loop Ads that show after the Reel loops. Now Facebook Watch has a 'Subscribe' button, allowing customers to register for a subscription during their viewing experience.

(source: https://www.searchenginejournal.com/facebook-enables-new-ways-to-make-money-faster-payouts/473651/)